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Strategic Policy

Elaine McPherson
Elaine McPherson,
Head of Strategic Policy

The Strategic Policy division has a broad remit to support the strategic positioning of the Council and to lead and co-ordinate strategic regeneration policy.

Its main aims are to:

  • develop and support effective strategic partnerships through the mechanism of community planning
  • promote strategic policy cohesion within the Council
  • enhance the strategic capacity of the Council
  • improve communications and information management within the Council and between the Council and its partners
  • support the socio-economic regeneration of Clackmannanshire

The team has four units:

Research & Information

This team has the following broad areas of responsibility:

  • Collation and analysis of statistical information across a range of services
  • Collation and analysis of demographic and census information
  • Research
  • Maintaining the research
  • Supporting knowledge management and information sharing

Regeneration Services

This team has the following broad areas of responsibility:

  • strategic economic development policy and research
  • European policy and funding
  • funding more generally, including support to voluntary and community groups
  • regeneration policy in the context of community planning
  • the management of the Regeneration Outcome Agreement and associated staff
  • other regeneration initiatives, such as the Tullibody Healthy Living Initiative

Communications & Marketing

This team has the following broad areas of responsibility to provide information, marketing and communications support to the Council:

  • communications strategy
  • campaign planning
  • media coverage/relations
  • design
  • web development
  • print co-ordination
  • image management
  • crisis management

Policy

Key areas of responsibility for this team are:

Contact information

For further information about this page please contact:

Head of Strategic Policy, Strategic Policy
Greenfield House, Tullibody Road, Alloa, FK10 2AD
Tel: 01259 450000 Fax: 01259 452230
Email:

Or use the on-line contact form.